There is so much going on in the New York City fashion world that it’s easy to forget what a rich history it has. NYC’s Garment District is recognized in fashion circles around the world, but how many Americans really know about its origins and accomplishments?
Running about a square mile from 35th to 41st streets, and between Fifth and Ninth Avenues, the Garment District was established in the 1880s and helped meet the demands for mass produced clothing. The area offered a large and talented labor force, as well as some extremely skilled designers.
The output and quality coming from the area quickly established it as a major force. By 1910, almost ¾ of women’s clothes sold in the United States originated from the Garment District. More than 100 factories cranked out product that was shipped everywhere and the area prospered for decades. However, by the 1980s, the influence of cheap overseas labor began to affect sales and the recent trend towards outsourcing hurt even more.
There’s a mix of fashion, tech, and real estate concerns nowadays, with less than 50% of the tenants making clothes. Thankfully, its main history as one of fashion’s preeminent hubs survived a recent attempt to rebrand the area. A new title might have better reflected the new industrial diversity, but it would also have robbed NYC of perhaps its greatest designer brand name. Best of all, thanks to a combination of factors, these manufacturers are enjoying a resurgence that should help guarantee the Garment District’s role in fashion for decades to come.
Interested in learning more of the Garment District’s history firsthand? Sign up for the Free Walking Tour. Hosted by Michael Kaback, who got his start there in 1965, the following dates are still available:
Sunday, November 19 @2PM
Thursday, December 14 @10AM
Friday, December 22 @10AM
Wednesday, January 3 @10AM
Sunday, January 21 @2PM
Sunday February 11 @2PM
Thursday, February 22 @10AM
Based virtually out of Manhattan, New York, Maiya Kim and Yudhisty Saridjo opened their jewelry and accessory shop – Sarijdjo in May of this year. Saridjo was founded by sisters who share a passion of symbolic, cultural and fashionable jewelry in the US. They are providing unique products with cultural heritage and being able to give back to charity and humanitarian causes around the world.
Maiya and Yudhisty are using their past experience, knowledge and skills in their new business venture. Yudhisty has over ten years of fashion accessory design experience and together they are able to form a unique and rich business in the fashion industry.
There jewelry designer are inspired from emotional and cultural ties to North Africa, Middle East and South East Asia. Most of their products are entered around the Evil Eye and Hamsa Hand collections. These are the focal point of Saridjo’s affordable fashion accessories because of the founders international experiences from the region.
Both Maiya and Yudhisty take inspiration from the message of the Evil Eye and Hamsa collections. As part of their commitment to a more hopeful and peaceful world, the sisters—through Saridjo—share some of their proceeds to humanitarian charities around the world. One such passion is for the world refugee crisis and the families and citizens that could use more peace in their lives.
Lacoste has developed an eponymous clothing line for Djokovic to be worn on the court. The Novak Djokovic collection is a line of performance products that are made to fuse functionality with style.
All of the items in the collection were made from materials that were handpicked for their quality and performance, every detail is geared towards comfort; ergonomic stitching to prevent chaffing, while the cuts bring about ease of movement.
Djokovic’s signature is printed on the left sleeve of the polo shirt, which have graphics inspired the lines of a tennis court. There are varying touches of blue, white and red that challenge the plain background.
The advertising campaign for this line, Lacoste imagined a changeover between the two champions, Rene Lacoste and Novak Djokovic. The have also created a short film featuring the brand’s defining moment when Lacoste invented the LACOSTE L.12.12 polo shirt.
The collection will be available in stores May 2017.
ASOS is commemorating its 10th season of stocking the jewellery line Dogeared by collaborating with them to recreate three iconic necklaces plated is 14kt rose gold. The necklaces include ; Original Karma, Life is Magical Unicorn and New Beginnings Happy Lotus, available exclusively at ASOS.
Prices start at $83 and they are available while supplies last at asos.com.
Dogeared is a company founded by women, run by women to empower women locally and around the world. The company started in 1991, every Dogeared jewel and message card aims to celebrate individuality and connect with love and friendship. The collection is hand-made in the US, as well the company is B-Corp certified and is proud to be a part of a community using business for good.
ASOS is a global fashion company, selling cutting-edge fashion and fashion related content around the world, making ASOS a thriving hub for the fashion community. They sell over 85,000 branded and own-label products through mobile and web and deliver through fulfilment centres in the UK, US and Europe all over the world.